For the Agatha Paris "Joy" campaign featuring top influencer María Pombo, I took on a comprehensive creative role that extended from Cinematography (DOP) through to full post-production, including Video Editing, Color Grading, and Sound Design. Shooting on location at the iconic Sushita Café required a meticulous lighting design to blend the venue's unique texture with the sophisticated sparkle of the jewelry.

Sensory Cohesion & High-End Fashion Workflow: Overseeing the entire creative pipeline ensured that the mood captured on set translated flawlessly into the final commercial.

Cinematography: Alongside Gaffer Alexánder Fernández, we crafted a warm, intimate, and glamorous atmosphere. We relied on soft beauty lighting setups designed to elevate the jewelry's brilliance while delivering a flawless, luminous glow to the talent.

Color Grading & Audio Design: In the grading suite, the focus was on a pristine commercial look—carefully isolating and refining skin tones while enhancing the rich, golden textures of the collection. The custom sound design tied the entire piece together, establishing the elegant visual rhythm demanded by luxury fashion brands.

Client: Agatha Paris

Starring: María Pombo

Creative Directors: Andrés Merola & Adriana Cruz
Art Director: Adriana Cruz
Copywriter: Andrés Merola & Roberto Borrega
Filmmakers: Arturo Sanchez & Ja Souki
DOP: Ja Souki
Gaffer: Alexánder Fernandez
Producer: Irina Luis
Production Assistant: Junis Medina
MakeUp Artist: Paula Soroa
Hair Stylist: Jesús de Paula
Stylist: @afribum
PostProd. Coordinator: Daniela Javornik
Editors: Daniela Javornik, Ignacio Montalvo & Ja Souki
Colorist: Ja Souki
Graphic & Set Designers: Gabriela Araujo & Adriana Cruz
Sound Design: Ja Souki
VoiceOver: Andrés Merola
Location: Sushita Café

Created by Onceuno